Discover our Talks

Find all the conferences and webinars on the theme of RevoluSON (key issues related to digital audio, major players, technological news...)

Find all talks of the RevoluSOUND

Stay tuned

The RevoluSOUND Talks

Webinar Les Pionniers de la RevoluSON - Denis Gaucher, Managing Director of Kantar Media

RevoluSOUND Webinar #3 [Excerpt]

26/10/2021

Denis Gaucher, Managing Director of Kantar Media

The increase of impressions in digital audio

This is some text inside of a div block.

In this excerpt from the RevoluSON Pioneers webinar, meet Denis Gaucher, Managing Director of Kantar Media. He announced the signing of a partnership to audio augment the company's client press reviews in podcast form, using ETX Daily Up technology. Pioneer in audio with the creation in 2018 of a barometer with the aim of measuring advertising pressure in digital audio, Kantar Media estimated in the first half of 2021 that audio generated "more than a billion impressions, with an increase of 17% in the number of overall impressions" and that the number of advertisers amounted to "344, ie an increase of 32%". Digital audio is therefore being used more and more in all sectors.

‍

Discover our latest Talks

Mondial de l'Auto 2022 - When audio makes travel a destination

Mondial de l'Auto 2022 - The mobility RevoluSOUND is on: How to create value inside vehicles

Mondial de l'Auto 2022 - Digital chassis, technological heart of the car - Mobility TV

RevoluSOUND webinar: why am I switching to audio augmentation?

RevoluSOUND Webinar: Why I am switching to audio augmentation?

Webinar Les Pionniers de la RevoluSON - Christian Hugonnet, President of La Semaine du Son

Webinar Pioneers of the RevoluSOUND - Etienne Cavaignac, University Professor, Hospital Practitioner

RevoluSON Pioneers Webinar - Laurence Delaval, Managing Director at Combat Solutions

RevoluSOUND Pioneers Webinar - Alexandre Vekhoff, EVP Global Business Development at Targetspot

Webinar Pioneers of the RevoluSOUND - Tatiana de Francqueville, Managing Director at La Tribune

Webinar: Pioneers of the RevoluSOUND

Pioneers of RevoluSOUND Webinar - Dina Joory from Natixis

RevoluSOUND Webinar: How to successfully transform your written content into audio

Stay informed about RevoluSOUND news

Contact us

You want to
join our team of experts?

Are you a journalist, web designer, social media manager, developer or creative talent who wants to join ETX Studio?

Apply at

You wish to entrust us
with the implementation of a project?

You need help conceiving and designing all or part of an editorial project? Contact us.

Collaborate

ETX means Editorial

Transformative

Experience

We believe in the combined power of strategy, content, talents and technology to transform media, brands and even society. It's what we're all about.

Our philosophy is inspired by the Permaculture, we apply it to business transformation to make: #BetterDifferentlywithLess